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Region's Technology Firms Present Successes, Struggles (cont.)

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Western Massachusetts could be doing more to prepare itself to be a fertile place for new types of technology.

"We need to do a better job of injecting ourselves into current trends," Steig said. To that end, organizers are giving thought to planning a conference or series of events focusing on medical devices, Steig said. Several companies that make or test medical devices are located in the region.

The computer services sector was at the center of the technology decline.

Whalley Computer Associates, based in Southwick, sells computer equipment to large and small businesses, and provides other computer-related services. The company saw its revenue drop as the economy stalled and computer purchases plunged.

"Everything that's going bad, we've been in the midst of," Paul H. Whalley, vice president of the company, said.

The company's large customers, which include hard-hit storage-maker EMC, based in Hopkinton, began to order far less from Whalley. However, smaller companies around the region maintained their orders, and Whalley managed to find new customers among those firms.

"In the good times, smaller companies don't order much more, but in bad times, they don't go down as much," Whalley said.

As a result, revenues dropped, and the company went from 170 workers to about 150, mostly through attrition. At the same time the company continued to turn in profits. "We've been profitable every month during this 24-month recession," Whalley said.

He said the company has done so by limiting costs, including reducing overtime.

Whalley said the demise or decline of competitors has provided opportunities for his company. Whalley has hired some employees of faltering competitors.

Whalley is poised to expand into an area that has been perhaps hardest hit by the technology bust: telecommunications. The company announced last week it was forming a telecommunications subsidiary to provide telephone, data and Internet services to customers.

Whalley had been referring customers to CTC Communications, which has offices locally, but when that company filed for bankruptcy reorganization last year, it decided to compete in the telecommunications arena. Whalley has hired some former CTC executives as consultants to its own telecommunication efforts. CTC hopes to emerge from bankruptcy soon, and has continued to operate under Chapter 11.

The telecommunications decline came because companies often spent a great deal of money on networks that were unprofitable at the start. When stock markets turned south and venture capital dried up, there was no money left to keep those companies afloat, Whalley said.

Geoff Little, a telecommunications executive who is now consulting for industry, said declining prices for long-distance and data services also hurt the telecom sector.

"There was an idea you would go after customers, no matter what the cost," he said.

Little was an executive for Equal Access Networks in Springfield until last year, when Equal Access' parent company, Global Crossing, fell victim to financial problems. It folded Equal Access, which provides telecommunications to remote parts of the region, into its main operations while it seeks to emerge from bankruptcy.

"We were actually cash-flow positive, but we were the exception," Little said.

The year ahead promises a reorganization of non-profit groups which promote technology. Those organizations took it on the chin during 2002.

Telitcom Development Corp., formed to promote telecommunications in Greater Springfield, folded in September amid the worst telecommunications market in history. Officials said the 7-year-old group had accomplished its goal of boosting telephone company development, but acknowledged that the climate for telecom was a factor.

In the fall, the Western Massachusetts Venture Forum, which had been holding meetings every other month to connect entrepreneurs with investors, announced it would suspend its activities. Earlier this month, the group said it would give its remaining funds to American International College in Springfield, where the meetings had been held, and legally disband.

Organizers held out hope that the forum could return once the economy improved and venture capital investing gains strength again.

Also last year, the Center for Advanced Fiber Optic Applications in Sturbridge closed its doors. State officials are investigating the financial problems that caused the center's directors to decide to cease operations.

Hanley, who was an executive at a fiber optic company in Sturbridge a decade ago, said he was saddened to learn about the closing of the center.

He said the fiber optic industry focused too narrowly on telecommunications-related products, and suffered disproportionately when telecommunications faltered as an industry.

"Sometimes people lose sight of the value of the core technology and get caught up in one application," he said.

Mass Ventures, a non-profit associated with the University of Massachusetts at Amherst, is reevaluating its mission to help start-up companies in the region to grow and get venture capital funding.

Officials said its mission had been taken over by a variety of private consultants, some former Mass Ventures employees, and new venture capital funds.

The one non-profit technology group that has been thriving is the Regional Technology Alliance, a network of industry-specific groups meeting to discuss common concerns. The RTA, also affiliated with the University of Massachusetts, has been funded mostly from a federal grant that is set to run out, although an extension is possible.

The RTA and the Economic Development Council of Western Massachusetts are in talks to bring the technology group under the umbrella of the EDC, officials said. "We need an organization like the RTA that can act as an honest broker (between companies) and also as an advocate of the technology community," Steig said. Area colleges are continuing to pay a great deal of attention to technology training.

Springfield Technical Community College offers programs in telecommunications, bioscience and computer networks.

Holyoke Community College is preparing a proposal for a technology center building on its campus, officials said.

Little said he believes the region's technology companies have been hurt but remain viable. Few companies have folded, and that is a good sign, Little said.

"It hasn't been a pretty time, but I think we're towards the end of it," he said.

William Freebairn can be reached at wfreebairn@union-news.com

2003 The Republican Company. All rights reserved. Used with permission of The Republican

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